There's no fool like an old fool, or so the saying goes. But that was before Mike Ashley. Embarrassing, clumsy and completely unnecessary, when will they realise that it's best to just shut up?
Translation by George Caulkin.
UPDATE: "Clinching promotion before the middle of April grants them a golden opportunity. While several Premier League clubs are still unsure of what division they will be playing in next season, Chris Hughton and his scouting team can steal a march in the search for that elusive Premier League quality. We are led to believe that has begun already".
The Journal (8/4/2010)
"Hughton is still not sure just how little money he will have to spend this summer after an official club statement from owner Mike Ashley and managing director Derek Llambias last weekend revealed there “will be no capital outlay on new players” before the start of next season. That uncertainty needs to be clarified as a matter of urgency before Hughton can draw up a list of potential targets, although he is still pressing ahead with planning for the Premier League campaign and still has a number of targets in mind".
Same paper (12/5/2010)
If that sounds familiar, it's because it is. Substitute Hughton for Shearer, 2010 for 2009.